Title:  Retail Sales Manager

At WK Kellogg Co, we exist to create joy and connection to inspire Gr-r-reat days. We believe that doing good is always good for business and we have stood for this since Kellogg Company was founded more than 118 years ago. We are passionate about doing our part to make nutritious foods, create social connectivity and respect natural resources. Together, these actions create positive progress for people and the planet – today and for years to come. We have big plans for how we are going to accomplish this, and we would love for you to join us in this effort.

 As the Retail Sales Manager for  the  territories covering Victoria to Manitoba  with Edmonton or Calgary being the preferred  home office location, you will represent WK Kellogg Co and be  responsible for the leadership, development and management of a portion  of the retail field sales team, as well as their second-tier direct customers to achieve WKKellogg  sales and budget objectives.  Responsible for creating the  priorities and execution plan for  the retail field sales team against the WKKellogg corporate, customer and banner priorities.

Working Relationships:

• Report to the Director of Sales – Channels .
• Supervise Field Sales Representatives – may supervise team of 8+.
• Work with fellow Retail Sales Managers, Account Executives, Sales Strategy, Finance, Marketing and Customer Service.

HERE’S A TASTE OF WHAT YOU’LL BE DOING:

• Deliver objectives and targets for net sales, market share, display metrics and AMPS.
• Bi -Annual review of territory customers performance and frequency of visits, establishment of  metrics/sales targets for displays, bookings, and spending.
• Lead, train, coach, motivate and manage the Retail Field Sales team to achieve sales targets.
• Coach the sales force on WKKC strategies and selling techniques.
• Provide guidance/direction to the Retail Team to address issues and opportunities in the market and by customer.
• Track, Monitor, Report retail team sales performance.
• Responsible for hiring and training new sales representatives.
• Work with the Sales Director and develop regional business plans and metrics  including performance management, career and succession planning. People management includes the establishment of annual business and personal development plans and goals that are measurable. 
• Develop and communicate a focused retail channel  strategy for the retail team and execute to drive volume and profitable sales.
• Manage the development of KCI growth within the market including execution of corporate strategies and initiatives as well as launch of new products. 
• Monitor all retail activity via SmartCall – Sales,   booking results, coverage, retail investment, displays and recommend appropriate actions.
• Communicate internally  any major issues, opportunities, competitive activity and business developments as they occur.

YOUR RECIPE FOR SUCCESS

REQUIRED:

• Minimum of 8 to 10 years’ experience in Retail Packaged Goods with specific experience in direct selling,  key account management, and/or cross functional sales roles including sales strategy and category management. 
• Demonstrated experience training and developing a team of field sales representatives.
• Post secondary education or work experience equivalent – Business Diploma or Degree preferred.
• Strong communication skills – verbal and written.
• Strong analytical, financial, organizational, presentation, interpersonal, coaching and time management skills.
• Strong working knowledge of computer skills and applications.
• Valid Driver’s license within Canada.
• Bilingualism is an asset, French and English.

Work Environment / Additional Information:

• Due to large geographical make up of retail territories of direct reports, must be willing to travel and spend  up to 8+ overnights per month.
• Ability to work with internal and external partners/customers.  Cross-functional partnering will be required.
• Ability to work in conditions that include multiple and sometimes conflicting priorities, extended work schedules and time constraints.
• Ability to manage, lead and resolve issues in a diverse environment.
• Emphasis on a safe environment.
• Encourage a diverse and inclusive environment.

ABOUT WK KELLOGG CO

At WK Kellogg Co, we bring our best to everyone, every day through our trusted foods and brands. Our journey began in 1894, when our founder W.K. Kellogg reimagined the future of food with the creation of Corn Flakes, changing breakfast forever. Since then, we have embraced the same spirit of innovation and entrepreneurship in everything we do, channeling our founder’s passion and commitment to creating high quality and delicious products while fostering communities. Our iconic brand portfolio includes Frosted Flakes, Rice Krispies, Froot Loops, Kashi, Special K, Raisin Bran, Frosted Mini Wheats, and Bear Naked. With a presence in the majority of households across North America, our brands play a key role in enhancing the lives of millions of consumers every day, promoting a strong sense of physical, emotional, and societal wellbeing. Our beloved brand characters, including Tony the Tiger and Toucan Sam, represent our deep connections with the consumers and communities we serve. For more information, visit www.wkkellogg.com. 

WK Kellogg Co is proud to offer industry competitive benefits (Physical, Financial, Emotional, and Social) that vary depending on region and type of role. Be sure to ask your recruiter for more information!

If we can help you with a reasonable accommodation throughout the application or hiring process, please email Recruitment@wkkellogg.com

THE FINER PRINT

The ability to work a full day, come to work on time, work overtime as needed and the ability to work according to the necessary schedule to meet job requirements with or without reasonable accommodation is an essential function of this position.

WK Kellogg Co is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law.

 Let’s create gr-r-reat days!

WK Kellogg Co Recruitment